How To Automate Your Sales Call Follow-up Process with AI | Google Meet + Zapier + Notta + OpenAI
If you do sales calls, you already know, sending a follow up email to the prospect after the call ends isn’t just a formality, it’s what keeps momentum alive and clarifies next steps to move the deal forward.
According to a Harvard Business Review study of 2,200+ companies, reps who follow up within the first hour are 7x more likely to close the lead than those who wait just over 60 minutes, and 60x more likely than teams that wait a full day. This first hour is called the “golden hour”. It’s when interest is high, details are fresh, and your prospect’s emotional engagement is still high.
In reality, the second you hit “End meeting”, you may have another back to back meeting, or hundreds of other urgent or important things on your to-do list that you need to get to. You know you need to write that follow up email, but the longer you wait, the colder the lead gets.
So how do you consistently follow up fast without dropping the ball?
Thanks to AI we can now automate this entire process.
Using Notta for live meeting transcription together with Zapier, you’ll have a beautifully written draft email in your Gmail waiting for your review and all you need to do is hit “Send”. A task that used to take 30 minutes now takes 3.
In my latest YouTube video, I show you how to build this automation step-by-step so that you can benefit from sending your follow up email within the golden hour and close more deals.
Here’s what you’ll learn:
✅ Capture the entire Google Meet in Notta. No manual note-taking required.
✅ Auto-summarise budget, authority, need & timeline (BANT) in seconds for lead qualification.
✅ Classify prospects as Qualified / Disqualified with GPT-4o based on your criteria.
✅ Draft a personalised follow-up email in Gmail (in your tone).
✅ Keep a human-in-the-loop so you can proofread before clicking Send.
And the best part? It auto-adds your to-do or action items for that prospect to Google Tasks so that you can stay on top of what you need to do.
This not only saves you hours every month, but sending out that email within the golden hour makes the next steps happen and increases the chances of ultimately closing the deal.
👉 Full YouTube tutorial: https://youtu.be/JfbfotyW70Q
👉 Step-by-step guide and prompts in the Templates section.
👉 Get 10% off Notta: https://www.notta.ai/en?via=leon (Coupon Code: LEON10)
Hope it helps!